By Allison Smith
Source: Modern Retail
As tariffs drive up the cost of imported goods, Amazon shoppers appear to be increasingly curious about one thing: where their products are made.
According to new data from e-commerce analytics firm SmartScout, discovery-oriented searches like “made in USA products only” have surged 220% year-over-year. Similarly, “made in America products only” is up 130%, while more specific terms like “American flag made in America” have jumped 250%.
Jason Boyce, a veteran Amazon merchant who now runs Avenue7Media, a consulting business for sellers, also said his agency is seeing five times the search volume for “made in the USA” this month compared to the same month last year.
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